Tired of marketing fluff and no ROI?
Fractional CMO Leadership for Service Businesses Doing $1M–$3M in Revenue
You don’t need more ideas. You need a plan and a partner who actually knows how to grow a business.
Why Jennifer?
The Strategic Leader your Team Has Been Missing.
Wouldn't it be nice if marketing actually reduced your workload? Marketing shouldn’t feel like guesswork. If you’re wearing 12 hats and still wondering where the predictable growth is… it’s time for a real strategy.
As a Fractional CMO, I help service-based businesses get their marketing out of the weeds and into consistent, scalable execution. Whether you have a team or you're still doing it all yourself, I’ll build your plan, lead your team, and make sure your marketing finally drives results - not just tasks.
Collaborative leadership
Does This Sound Familiar?
You built the business. But you’re still the bottleneck. Fixing what stalls.
Answering questions your team should own by now.
Not because they’re bad.
Because marketing still runs through you.
This isn’t burnout. It’s a structure problem.
You’ve outgrown DIY marketing, but you’re not ready for a full-time CMO.
So you patch. You hire tacticians.
You test tools. You spend more.
And somehow… everything still comes back to you.
That’s the messy middle.
Too big to wing it. Too lean for a full exec team.
There is a way out.
It starts with getting you out of the middle.
Collaborative leadership
Grow Revenue. Improve Margins.
Build Team Performance. Stop Stalling, Start Scaling.
You're doing everything right - but still not getting the traction you want.
That’s because most marketing fails at the strategy layer.
I step in as your strategic leader - connecting the dots between sales, marketing, operations, and growth. No fluff. Just a clear, focused game plan to hit your goals.
Real Strategy
Customized marketing game plan built around your business model, goals, and revenue targets.
Clear Goals
Every strategy starts with aligned priorities, clear targets, and KPIs that actually matter.
Scaleable Systems
I don't build band-aids.I build systems - automations, SOPs, and workflows - that free up your time and grow with you.
Revenue-Focused Execution
Everything ties back to profit. From campaigns to content, it’s built to move the needle - not just keep you busy.
Collaborative Leadership
I plug in as your strategic partner - not just a consultant. I work with your team to lead, guide, and execute.
Simple Reporting
Clean, to-the-point reporting that shows exactly what’s working, what’s not, and where to optimize next.
Wouldn't it be nice if
Marketing Actually Reduced Your Workload?
I step in as your Fractional CMO. Not as a vendor. Not as a consultant. As the strategic leader your team has been missing. I drive the marketing function so it stops driving you.
Here's what that looks like:
Strategic Planning
Begin with a clear growth strategy your team can execute without bottlenecks or babysitting.
Goal Setting
Together, we define achievable short- and long-term career objectives tailored to your strengths and ambitions.
Systems & Operations
A team that runs independently, with systems and priorities that don't rely on your calendar availability.
Ongoing Support
A business that keeps building momentum, even when you're out of the room.
This isn't about stacking more meetings or micro-managing campaigns. It's about giving your business the marketing leadership it needs without hiring a full-time exec you're not ready for.
Because when the right structure is in place, you stop being the glue and start being the CEO again.
What We Do
Expert Career Coaching Services
Experience personalized guidance through our expert career coaching services designed to help you clarify your path, build professional confidence, and achieve long-term career fulfillment. From resume strategy to leadership growth, we use proven tools to support lasting success.
Career Strategy
Plan your next move with targeted strategies tailored to your career goals.
Interview Coaching
Gain confidence and master interview techniques that help you stand out.
Leadership Growth
Develop skills to lead, influence, and grow in your current or future roles.
No One Scales When They're the Bottleneck
Great teams don’t fail from lack of talent.
They fail when the founder is still the system.
When marketing runs through you, growth slows—and a business that looks successful starts to feel unsustainable.
Let's Grow Your Business
3 Ways to Work Together
You Choose the Level of Leadership. I Drive the Growth.
Half-Day Consult
$549/hour
A 4-hour strategic sprint for serious business owners ready to stop winging it.
We audit your current marketing, flag blind spots, prioritize high-leverage moves, and build a 90-day roadmap to drive real results - not just activity.
This is where we fix what’s leaking, tighten what’s loose, and map out what’s next.
Includes:
Revenue-First Marketing Audit
Blindspot & Bottleneck Report
90-Day Execution Plan
14-day email prep sequence to align goals before we meet
1-week follow-up support (email access + call option)
Best for businesses between $1M–$5M who want clarity, fast.
Engaged
$549/hour
Your marketing leadership gap? Filled.
This is a hands-on partnership where I step in as your strategic lead - running the show, aligning your team, and building the systems that scale you without burning you out.
We define KPIs, optimize your offers, lead weekly sprints, and bring order to your chaos - while generating real traction.
Includes:
Bi-Weekly Planning + Strategy Calls
Leadership of Stand-Ups (if you have a team)
Oversight of internal + external vendors
Full marketing calendar + KPI dashboard
30-day Systems Map to drive execution
Hiring/training support as needed
Best for companies with small teams or multiple contractors who need real marketing direction.
Advisor
Ongoing strategy, without full-time involvement.
For past clients who’ve completed a Half-Day or Engaged and want access to strategic leadership - but don’t need someone embedded week-to-week.
Includes:
$349/hour
Quarterly Planning Sessions
Bi-Weekly Sprint Planning or Advisory
Unlimited Email & Loom Support
Access to My SOP + Template Library
Ideal for founders who want to keep growing - without more overhead.
Investment ranges from $2,500 to $25,000+ depending on your team, goals, and stage of growth. Not sure which level makes sense? We'll map out the exact level of support that makes sense, if we're a fit.
There's nothing for sale on this call. This is about fit.
If we're aligned, we'll discuss next steps. If not, you'll still leave with insight most founders pay for.
Get tomorrow’s competitive edge today
Tell us about your business and we’ll build you a solution.
TRUSTED BY SOME OF THE FASTEST GROWING COMPANIES:
10+ Years. 25,000 Hours. Marketing Professional.
Meet Your Fractional CMO
You don’t need another agency or consultant giving you ideas and leaving you to figure out the rest. You need someone who can own the outcome.
I’m Jennifer Powers - Fractional CMO, business strategist, and marketing agency operator with 10+ years of experience helping businesses grow smarter and scale predictably. I don’t just hand over a plan. I get in the trenches with you to lead the strategy, direct the execution, and build the systems that remove you as the bottleneck.
Whether you’re stuck in "marketing chaos" or just tired of chasing tactics that don’t move the needle, I’ll help you bring order, clarity, and momentum to your growth.
Because real growth shouldn’t burn you out - it should build you a business that runs without you.
Chris DeLuca
Business Owner
"Jennifer is the most amazing and helpful marketing specialist I’ve worked with in my career. Extremely hands on, detailed and thorough in her process and very professional. Keeps you in the loop the entire time and follows up with you constantly. She doesn’t let dust settle. She is proactive and does the job she says she’s going to do. Couldn’t be happier!"
Availability
SERVICE SCHEDULE
Mon
Job Interview Coaching
11:00 am - 11:30 pm
Tue
Executive Coaching Consultation
12:00 am - 11:00 pm
Wed
Career Transition Workshop
8:00 am - 5:00 pm
Thu
Personal Branding Session
1:00 am - 11:30 pm
Fri
Leadership Coaching Session
8:00 am - 5:00 pm
Sat
Job Search Optimizatio
1:00 pm - 3:30 pm
Sun
Career Strategy Workshop
8:00 am - 5:00 pm
Mon
Executive Coaching Consultation
1:00 pm - 3:30 pm
Tue
Job Interview Coaching
1:00 pm - 3:30 pm
Wed
Personal Branding Session
2:30 pm - 5:00 pm
Thu
Career Transition Workshop
11:00 am - 11:30 pm
Fri
Job Search Optimizatio
11:00 am - 11:30 pm
Sat
Career Strategy Workshop
2:30 pm - 5:00 pm
Sun
Leadership Coaching Session
7:00 pm - 10:00 pm
meet our experts
Dedicated to your success.
Rachel Zane
Interview Preparation Coach
Jessica Pearson
Personal Branding Specialist
Donna Paulsen
Senior Career Strategist
Scale Your Business
Ready To Build A Business That Scales Without Running Through You?
If you're done duct-taping marketing together and ready to scale without sacrificing your sanity…
Then it's time for strategic leadership that pulls its weight and gives you your time back.
In just 20 minutes, we'll pinpoint where your marketing is breaking down and what it'll take to get your time, clarity, and momentum back.
You'll walk away…
Understanding the biggest bottlenecks slowing down your growth.
Knowing where marketing is underperforming - and why.
Your next strategic move to reclaim time, margin and revenue.
There's nothing for sale on this call. This is about fit.
If we're aligned, we'll discuss next steps. If not, you'll still leave with insight most founders pay for.
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